About us

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The contemporary travel bureau

At ITINERARY, we believe that your travels are too personal and too precious to entrust to the search engine and its algorithm, which is why we create truly bespoke design and architecture-led itineraries from scratch.

In a world that can seem like it’s constantly shrinking, we curate tailor-made travel plans that are guaranteed to broaden your horizons, unearthing the most exciting destinations and experiences long before word gets out.

In fact, think of us as your most knowledgeable, travel-savvy friend – the one who always seems to be years ahead of the game in terms of discovering the most gorgeous and exciting places to be. The difference is, we’ll always have time for you to pick our brains and you don't have to send us a birthday card.

Because we see you as the discerning individual you are, at ITINERARY we take great care to incorporate your interests – be they wine, wellness or both – as well as your aesthetic tastes and cultural preferences when making our thoughtful and inspiring proposals.

On a constant quest to find the perfect pool, ITINERARY was founded by London-based Jordan Kelly in 2018. During his time at creative agency Art Partner and sibling publications The Gentlewoman and Fantastic Man, Jordan produced shoots all over the world for fashion’s leading photographers. He has travelled to far-flung corners of the globe, and through ITINERARY brings his cultural curiosity and eye for design to the travel realm.